Last week, I realized that I spend a total 1.5 hours each day mentally cursing at the world as I commute back and forth to work. I'm not particularly proud of this person whom I become, but I'd be lying if I said there wasn't a pent-up rage welling up within me, ready to go… Continue reading We’re all too close to the edge
The first few weeks of my internship at the AP have been dedicated to situational analysis of macro-environmental conditions, the market situation, company and competitor analysis, customer analysis and LinkedIn research. Using tools learned in Prof. Killaly's strategy course and Dr. Shah's Goizueta Marketing Strategy Consultancy, I've completed competitive market analysis comparing the APs strengths… Continue reading At the AP: Working the plan
The Atlanta Journal-Constitution, Yahoo, CNN, The New York Times, The Wall Street Journal, Fox News … These are the sources from which you probably read your news each day. One of the things that these news organizations and aggregators have in common is that they get a bulk of their news from The Associated Press,… Continue reading At the AP: Planning the Work
Flickr photo by Matt Callow So everyone's naturally been asking what's different about journalism in India than here in America. Well, for the most part it's the same. There are only some differences I noticed: As I mentioned in an earlier post, there is a clear difference in the way photojournalism is approached. In fact,… Continue reading Black and white and read all over
CHENNAI: Thirty-six small pairs of eyes stared in awe as bowler Sudeep Tyagi bobbed his head and shook his hips to the music, surrounded by cheerleaders turning somersaults. The young fans of the junior team are used to not blinking when watching the Kings on the field, but watching their Tyagi break it down only… Continue reading At The Hindu: Anything but dull…..
On Monday, I received a call from someone whom, I am ashamed to say, I had completely forgotten about. Her voice was pleading on the phone: "Amritha, what happened? I have no electricity, the heat is unbearable, and I have nowhere to go. Please, let my story be heard by someone." My heart sank. This… Continue reading At The Hindu/At IBN: What do we owe our sources?
Job prospects don't look good for Americans. Surprise, Surprise. As a journalist, I'm extremely concerned about where I'm going to end up next, especially when I keep hearing about newspapers downsizing and the unemployment rate is just at over 10% in 7 states, according to Bloomberg Media.I couldn't help but think today of an address… Continue reading Scribbled in the margin: juggling the 4 crystal balls of life